Kratom has long been a staple in the smartshop industry. Traditionally sold as powders, capsules, or teas, it has been favored by those seeking everything from energy and focus to relaxation and pain relief. But in 2025, a new format is taking center stage: kratom gummies. These flavorful, convenient alternatives are rapidly growing in popularity—and for good reason.
For smartshop retailers and wholesalers, understanding this shift in consumer behavior is key. In this blog, we’ll explore why kratom gummies are gaining momentum and how you can successfully integrate them into your product lineup.
Kratom powder has always been known for its purity and flexibility. Consumers who prefer the traditional route value the ability to customize their dosage and use it in various ways. However, powders also come with drawbacks: a bitter taste, the need for preparation, imprecise dosing, and limited portability.
Today’s consumers are looking for ease, consistency, and a more pleasant experience. That’s where kratom gummies deliver.
Why Kratom Gummies Are Gaining Popularity
Better Taste and Experience
Let’s face it—kratom powder doesn’t taste great. Gummies, however, offer a delicious, approachable alternative. They mask the bitterness with fruity flavors, making kratom more accessible to first-time users and appealing to regulars alike.
Convenient and Pre-Dosed
Each gummy contains a fixed dose (typically 50 mg), eliminating the need for measuring and guesswork. This precision leads to increased consumer confidence and makes the product easier to recommend and sell.
Discreet and Travel-Friendly
Gummies are easy to carry and consume on the go. Whether your customers are heading to work, a festival, or just want a quick pick-me-up, gummies are portable and subtle.
Perfect for Beginners
New users are often intimidated by powders or capsules. Gummies offer a friendly, low-barrier introduction to kratom and make it easier to try without a steep learning curve.
Top Kratom Gummies from Cannabis Bakehouse
At Happy Holland, we offer a range of high-quality kratom gummies by Cannabis Bakehouse, designed to meet different customer needs.
Kratom Gummies – Energizing Blueberry
Packed with 50 mg of kratom per gummy and a bold blueberry flavor, these are ideal for customers seeking energy, clarity, and a productivity boost. Great for daytime use and busy schedules.
Kratom Gummies – Tropical Relaxation
Also with 50 mg of kratom per gummy, this tropical option is perfect for unwinding, reducing stress, and promoting a calm state of mind—without sedative effects.
Each pack includes 5 gummies (250 mg total), making them great for first-time users or as an add-on product at the checkout counter.
Additional Innovative Kratom Options
In addition to gummies, Happy Holland offers modern alternatives for customers seeking different consumption methods:
Kratom Oral Spray (by Happy Caps)
Available in Tropical, Citrus, and Energy varieties, this fast-acting format allows for quick absorption and is ideal for on-the-go use.
From brands like Cannabis Bakehouse and Maka, our powder options include Super Green Malay, Super Red Vein, Super Maeng Da White, and more—each offering unique effects and available in 25g and 50g bags.
Retail Tips: How to Position Kratom Gummies in Your Shop
Place them near the checkout area for impulse buys.
Use shelf displays with clear product education (e.g. “Energy vs. Relaxation”).
Bundle with related items like CBD gummies or party caps to encourage upselling.
Create micro-dosing starter packs with gummies and informational leaflets.
Conclusion
Kratom gummies are more than just a trend—they’re a natural evolution of the market. Customers want convenient, tasty, and effective products, and gummies tick all the boxes. For retailers, this is the perfect opportunity to expand your kratom offerings and meet modern consumer demands.
At Happy Holland, we’re proud to supply high-quality kratom gummies and innovative formats that keep your store one step ahead. Want to explore our full range? Get in touch or log in to your wholesale account to place your order today.
